I want to give big kudos to the folks over at ARiSE magazine, which I stumbled upon recently. I’ve not been able to get my hand on a copy yet, but it looks brilliant from what I’ve been to see on their site (gorgeous covers and photo spreads). Judging by the content of their media pack and facebook page, I feel like this is also a noble enterprise worth rooting for!
ARiSE is the first magazine dedicated to achievements in African fashion, music, culture and polity. The magazine had a successful soft launch in October 2008, after which the high-end, larger format glossy hit international newsstands as a monthly on February 13, 2009. – the date of the ARiSE African Fashion Collective show debut at Mercedes-Benz New York Fashion Week (NYFW). The debut issue, which was called the Africa issue and featured models Naomi Campbell, Alek Wek, and Liya Kedebe on the cover. You can take a look inside every single issue published to date (8 total so far) on the magazine’s official website http://www.arisemagazine.net, so don’t hesitate.
In its first year, ARiSE won the 2009 Magazine Launch of the Year award at the APA International Customer Publishing Awards. The awards, which recognize outstanding editorialized branded content, were held last November in London. ARiSE also took Highly Commended in the “Best International Publication” as well as “Best Use of Photography” categories at the APA Awards. These accolades came hot on the heels of the British Society of Magazine Editors awards, in which ARiSE won in the “Launch of the year” category.
Despite its African soul, ARiSE is based in London, where it is edited by Helen Jennings. Having recently reduced its cover price to mark its one-year anniversary, it is now available for £2,95 /US$4,99 in international newsstands as well as through selected distribution in luxury hotels. ARiSE magazine is published on behalf of THISDAY Magazines Group (Lagos, Nigeria), which belongs to Leaders & Company Ltd, publisher of one of Nigeria’s leading dailies, This Day. ARiSE is aimed at a readership within the global African diaspora that share an interest in the cultural successes and positive social developments coming out of the continent. It appeals to a mixed aucience (60% female) of young and affluent readers. ARiSE currently circulates 40 000 copies per issue and a 4CFP is listed at £8000 on the magazine’s rate card. I hope to see them maintain their monthly frequency and grow their circulation further in the years to come. Here’s to a successful 2010 for ARiSE!