The British high-end interiors magazine Homes & Gardens is about to launch its own line of (elegant) cleaning products for the home. Indeed, its publisher IPC Media recently said, the range of natural, effective and beautifully scented products include washing-up liquid, multi-surface wipes and cleaner, window and glass cleaner, granite cleaner, moisturizing hand wash and hand lotion. Elegantly presented in stylish and biodegradable packaging, the outstanding design means this range of quality products can proudly be left out on any worktop.
Homes & Gardens publisher Belinda Cooper reportedly commented that the magazine’s “readers love their homes and want the best, most beautiful things for them, which is why these inspirationally designed and fragranced products fit so well with our brand values.”
Wallace Tay, VP, Rights Management & Licensing – Entertainment & Lifestyle Global Brands Group, added: “It has been exciting to work with Kokomo and Homes & Gardens magazine on such a beautiful range of house ware products. The range really reflects the core values of the Homes & Gardens brand, from its unique formulation right through to its sustainability and elegant style.”
The Homes & Gardens range will be available from the autumn in stores and online at Ocado.com. Prices range from £1.80 RRP to £3.90 RRP.
About Homes & Gardens
IPC Media says: “Established for over 90 years Homes & Gardens celebrates the beauty of classic and contemporary style. Real-life homes with stunning photography deliver inspirational decorating while remaining real and relevant. Homes & Gardens is the ultimate sourcebook of beautiful ideas and detailed information, inspiring its readers to become their own interior designers.”
About IPC Plus
IPC Media says: “IPC Plus is the division of IPC focused on national and international syndication and brand licensing. It is dedicated to developing innovative commercial partnerships and providing partners with access to our market leading brands and award-winning content.”
About Global Brands Group
Global Brands Group says: “Global Brands Group’s business is focused on product licensing, merchandising and retail development. Currently Global Brands Group’s growing portfolio of intellectual properties includes brands created by FIFA, the PGA TOUR, the FIBA (European Basketball Association), IPC Media and Warner Bros. Consumer Products among others. ”
Kokomo says: “Kokomo Ltd is an exciting, new design and manufacturing company specialising in both licensed, health and beauty and home and cleaning products. The Kokomo team has a combined experience of nearly 100 years in licensed and branded merchandise and their driving philosophy is to create products that meet the needs of retailers and consumers through a consistent combination of creativity, quality and value.