New women’s magazine “Sensa” launched in Romania

Sanoma Hearst Romania has launched a new women’s health and beauty magazine called Sensa under license from Adria Media Zagreb.

Sensa will be sold for 9.9 lei an issue (or about €2.26) in Romania. This is already the third project for Sanoma Hearst Romania this year, after taking over the license for Auto Moto and Sport in February and then launching Miresici magazine in May.

Sanoma Hearst Romania started back in 1999 and now publishes 17 titles including local editions of Cosmo, Marie Claire, Nat Geo, Harper’s Bazaar, Esquire and FHM.  It also operates 15 websites, making it one of  the top magazine publishers in Romania.

Adria Media Zagreb is one of Serbia’s largest magazine publishers with a portfolio of consumer titles that includes both local magazine brands (like Sensa, which launched in 2007) as well Serbian editions of Elle, Geo, Lisa, Gala, Burda Style and Men’s Health.  

Click to download Sensa’s media kit (Serbia).

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