Middle-East: Grazia to launch new English-language edition in Bahrain with ITP

Mondadori and ITP have signed an agreement for the publication of the Bahrain edition of fashion magazine Grazia, which is expected to hit the newsstands in September.

Edited by Kerrie Simon, Grazia Bahrain will be published monthly in English and will be the only English-language weekly luxury fashion magazine in the Middle East. The mix of exclusive and attention-grabbing A-list news, combined with an inside track on local and international style, makes Grazia a must-read for fashion lovers across the region. In their own words, readers are “addicted” to the weekly fix of fashion that Grazia guarantees

Circulation for the new foreign edition of the Italian magazine brand is expected to be over 10 000 copies per issue and it will be distributed both through newsstands and at large-scale retail outlets with special display stands.

The Bahrain edition will operate alongside Grazia United Arab Emirates, which was launched (also under a licensing agreement with ITP) in November 2005.

The cover price of Grazia Bahrain will be BH1 (or about €2).  Click to download full media kit in PDF.

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